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Posted on 02.21.05 by Laura @ 2:36 pm
Having the low down on ideas will aid you in:
Because… Ideas are problem solvers in the highest order. If you don’t believe me then I guess you were thinking that ideas were purely original thoughts. But they aren’t. Ideas are problem solvers. And most of the time new ideas are simply the marriage of two other pre-existant ideas. Let me explain. Ideas aren’t just pulled out of thin air or brought to the front of your mind for no apparent reason. Ideas are generated as a result of a conscious thought, plus perhaps some research, that is then left to the unconscious mind to ‘work on’. Ideas are quite often answers to difficult questions, such as:
When we have a problem to solve, ideas are the answers. We may at first ponder and muse, read a few books, collaborate with others, or head straight to a mentor - but at the end of the day the process for great ideas is always the same. Pose the question, perform some investigation, set the problem aside. When we set the problem aside our unconscious gets to work. Eventually new ideas or creative solutions arrive in our conscious logical brains. But they are rarely ready to go. Idea infants need time, exposure, and collaboration before they are either used, earned a fortune from, be made into a book or painted on walls. Idea Infants Our responsibility as the generator of these ‘first run’ ideas, is to brainstorm further. To turn those idea infants into top-notch ideas that are ready for prime time. Ideas that will have value. Filed under: Idea KickStarts Comments: None |
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Posted on 02.21.05 by Laura @ 2:13 pm
Can You Force Yourself to Have an Idea? Practically no one can ‘force’ themselves or ‘demand’ an idea on the spot as we have very little control over our unconscious mind without the use of third parties (i.e. hypnosis, nlp, etc.), and the unconscious mind is where ideas are born! Exclusions to this rule are the well-trained super creative minds of senior advertising executives, long-time copy editors and a few hyper-intuitive artists. These people have spent a lifetime generating ideas and creative solutions on the spot and are more ‘in tune’ with their subconscious minds than most of us. For instance, here’s what Andy Rooney says about ideas:
Oh to be able to create ideas on demand like Andy Rooney! Yes, I do understand that Mr. Rooney is not everyone’s favorite commentator or mentor, but if you glance at his bio you can’t deny his creativity and idea-ability. We can all catch up to Andy and his creative ‘idea-generating’ peers by learning the techniques and understanding the process that snap our creative genius to attention. Filed under: Idea KickStarts Comments: None |
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